Managing a sari-sari store at home is no easy task. It entails patience, lots of energy as you need to stay awake for long hours (with no siesta in between more often than not) and math skills. I should know because I have two sisters-in law (one here in Davao and another in GenSan) who own a sari-sari store and I've seen how busy their life is as they're always on their toes every day of the week.
Here in Davao, most sari-sari stores are managed by women and I admire them for their efforts to help augment their family income through this small business. Coca-Coca recognizes these enterprising women as well the reason why it recently gathered thousands of these women owners of sari-sari stores and eateries from Davao and Tagum cities for a day of fun, entertainment and learning at the University of Southeastern Philippines (USEP) gym. It was the first of its kind held in the city and carried this year's theme for women's month "We make change work for women."
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A dance performance by a local dance group. |
Dubbed as "Coca-cola Sari-Saring Happiness Day," the event was organized by Coca-Cola Bottlers Philippines Inc. together with TESDA, City Government of Davao, Philippine Commission on Women (PCW), Tagum City Council of Women (TCCWI) and was also aimed at recognizing the important contribution of these micro-retailers in the national economy.